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Vision
To be a leading centre of excellence in multimedia education and research, producing globally competent professionals who can innovate and excel in the dynamic digital landscape.
To cultivate a vibrant community of creative and technically proficient multimedia professionals, empowering them to shape the future of digital storytelling and visual communication.
Mission
To impart high-quality multimedia education, equipping students with the necessary skills, knowledge, and creativity to thrive in the media industry.
To foster a culture of innovation and experimentation, encouraging students to develop cutting-edge multimedia projects.
To bridge the gap between academia and industry through industry collaborations, internships, and guest lectures.
To contribute to the growth of the multimedia industry by conducting research and development in emerging technologies.
To instil in students a strong sense of social responsibility and ethical values in their multimedia creations.
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